Final Opening Sequence. Tracker.

Below is a copy of our opening sequence called "Tracker". In our opeing sequence we decied to go against the stereotype of the male protagonist and have a female protangonist and a male antagonist, this tells the audience that the stereotype of male "bad guys" can be broken and that it is possible and can be done well. Instead of dialouge we have a soundtrack to overlay in our sequence.

Sony Music Entertainment

I have to compare two record companies, one independant(XL Recordings) and one of the Big 4(Sony EM).

Sony Music Entertainment is an American Global music record label, controlled and owned by Sony Corporation. It is a parent company to smaller ofshoot record labels such as RCA, LCA and Jive ect. This allows the audience to have a better range of artists and ablums to purchase/listen to.




Here is a list of just some of the top artists that are signed with Sony EM:

-Alicia Keys
-Beyonce
-Calvin Harris
-JLS
-Justin Timberlake
-Rita Ora
-The Script
-Usher

These artists are very well known through out the industry and are listen to across the world on a global scale.

XL Recordings

XL Recordings

XL Recordings is the record lable I have chosen to compare to Sony ME.

XL Records is a indepentant record lable based in London and was founded by Richard Russel. It was a previous offshoot of Beggars Banqute records, the label was launched to release dance and rave music.

Here are just some of the artists that are signed by XL Recordings:

-Adele

-Dizzee Rascal

-Giggs

-M.I.A

-SBTRKT

-Radiohead

-Basment Jaxx

-Tyler, The Creator

All of the above artists are very well known and listened to by all generations, they have a mix of past and present artists which create a mix music generation of listeners.

Evaluation. 2013.

This is my evaluation on my media product "Tracker" which is my opening sequence. I have answered seven questions on my media product.

- Who would be the audience for your media product?

- How did you attract or your address audience?

- How does your media product represent praticular social groups?

- What kind of media instatution might distrobute your media product and why?

- In what way does your media product use, devlop or challenge froms and conventions of real media products?

- What have you learnt about technologies from the process of constructing your media product?



Music Industry

Distribution
Distribution is a term that is meant by the moving of physical CD's and merchendise. It is also covered by gig's and live shows and music.

Production
Production is the recording, art work and merchendise designing of the songs and albums from artists.

Marketing

Marketing of a ablum or a new artist is putting them on music channels(MTV) and playing the songs on popular radio stations. The songs are also promoted by using them on adverts. A example of this would be, Ellie Gouldings Explosions on the advert for ITV, this was then made a popular song as people heard it and wanted to know who sung it.

Consumption

Consumption of a product that the artist created that people buy or stream. Like buying a CD from a shop or from iTunes.

Synergy
this is when a record label works with another media company to promote two products simitainiously. This includes sound tracks of films (Avril Lavigne) doing a song for Alice in Wonderland and the song then appears on an Ipod advert. With this each party benifits as all the profits go back to them, they are losing out on anything from another company.

Convergance
A economic strategy in which comunicates companies, The companies seek financial benifits by marketing various media outlets they own. They "work together" by having the same product distrobution across these different media. An example of this is Simone Cowel, he owns alot of record labels and he tells them what they are going to publish and what they can sell or who they collaberate with.

Production meeting

The production meeting that we had cosisted of disscussing the editing that we need to do and what we want it to look like. e.g. transistions and tinting.

With the tinting, we want a light blue filter over the sequence because that links in with the colour scheme from our prodcution pitch.

With this blue filter, it makes it look darker than it is, this is the look we are going for to put a darker filter ontop of our scenes to make it emphasise that something bad will happen, it also adds to the feel of the film and looks like it is all hazy to think that maybe it is all just a dream of the protagonist and that maybe it isnt actually real.

Adding fading into our chosen clips will add an extra effect on that they are merged and somehow their lives will collide without them knowing and it will happen fast and without them noticting.

http://www.mediacollege.com/video/editing/transition/types.html

this link shows you to a website that has all different transistions that we would want to use and a video of a example.


Action points:

Bryony M- To look at different colour filters and which would be more suitable
Dionne Franklyn- To find the certain clips that need more tinting than others
Bryony W- to create examples from what Dionne has come up with

Split Screen shot ideas.

For our opening sequence we want a split screen of our two characters opening their eyes in sequence and then another shot of them walking out the door.

I have found examples of split screen shots in films.

This is a shot from "Mean Girls" the shot is titled phone trap. the screen splits every time one of the girls is added to the conversation. this is emphasized by the thick black line between the scenes. It also says a lot about each character on the screen, this is because only two of them have a close-up of their face and this I think portrays the fact that they are the ones that planned the 'phone trap' and therefore why the close up is on them.

This is kind of what we want to do, we want the eyes on both sides of the screen and to make sure the eyes open at the same time.